RIVERLAND WINE LAUNCHES VR EXPERIENCE

The Riverland is Australia's FIRST wine region to get it's very own VIRTUAL REALITY EXPERIENCE!

The App launched yesterday, and allows each user to feel as if they are in the Riverland, eating local produce and tasting wine. Each virtual traveller can drive their own journey depending on their preference and interests.

This virtual reality experience will also be featured as part of the Australian Wine Journey at the National Wine Centre in Adelaide in early 2021 to allow users to undertake the experience through state of the art Occulus virtual reality goggles.

For an optimum user experience of content, free 3-D viewing googles can be ordered through Riverland Wine.

For a preview of the experience Riverland on the Verge content is also currently available in trailer format through YouTube without user navigation.

The Minister for Agriculture, David Littleproud congratulated Riverland Wine for the innovation saying COVID-19 had pushed people to think outside the box.

“Many tourists can’t get to the wineries right now, so it’s pleasing to see that Riverland Wine has embraced interactive technology to bring wineries to tourists in 3-D, and cellar sales back to our wine producers,” Minister Littleproud said.

Federal Member for Barker, Tony Pasin MP said “Riverland Wine has for a long time been at the cutting edge of technology advancement in the wine industry. This is an excellent example of innovation in regional Australia.”